Yahoo Traffic

Yahoo! Picks Up the Ball

Yahoo Traffic

Yahoo! has begun making their visits actually show up under an alternate listing in analytics. As we had reported previously, Yahoo moved to a secure layered website to further protect their customers. The result was a dramatic dip in Yahoo! traffic that had most websites see a 60%+ dip in Yahoo traffic which was then categorized as “Direct” Traffic.

Yahoo! apparently listened because many will now see a new listing in the Referrer area for Yahoo! that shows up as r.search.yahoo.com along with the previous listing of simply Yahoo. Be sure to double check your traffic referral numbers and search for instances of this new entry when pulling your numbers if you’re assessing the traffic from Yahoo. And you are looking at that, right?

Keep in mind, that while it does fix a lot of the viewable traffic from Yahoo, it does not fix the entire problem as most businesses are still short about 10-15% of the usual traffic. We imagine they’ll keep working through the identification of that lost traffic, but at least it’s getting closer to normal.

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Chris Horton is the founder of Dr. RankWell (formerly Horton SEO) formed in 1996 as a website development company committed to helping business professionals get their small business websites online and in public view and to make it affordable. They've designed websites for almost every business type from Fortune 500 companies to non-profit organizations and everything in between. Dr. Rankwell has SEO consultants, internet marketing professionals, web site designers, database programmers, and graphic designers who are some of the best in the business, so you can rest assured that your business and your satisfaction is our top priority at all times. Keeping a minimal staff by outsourcing when needed to properly keep costs down and insuring that you always have exactly the amount of staff we need to work on your project and that means lower costs for you. Running an internet business is expensive enough without excessive charges. So browse our website and view what we have to offer and we'll sure that you'll see why we're the best choice for your website development needs

One comment on “Yahoo! Picks Up the Ball

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